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Eman Zahra

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In a cut-throat market, businesses need to stay on top of their game, and keep exploring opportunities to give them the competitive edge. With the right services, you can become an industry leader and increase your revenue. The software industry is booming right now. According to statistics, 86% of marketing companies will be running completely with the help of software and apps this year.  To have a competitive advantage in the marketing industry, you need…

Blogging is a way to reach billions of people in a short time, allowing you to add value for prospective clients. In turn, you get customer loyalty, brand credibility, and a strong reputation. Anybody can start a blog; from a novice to an industry expert—-all you need is the right set of tools. If you’re just starting as a blogger, check out our quick guide to setting up a blog real quick. Read further as…

Every email marketer has one goal: growing email lists and converting subscribers to customers. This goal is the reason you need to work on building a sales funnel that brings the best results. This blog will help you craft the perfect email marketing sales funnel by going through each and every step of an email marketing funnel.  There are many ways to move the subscriber from one step to the next including the social networks,…

Being a digital marketer today, you have to take care of many things at the same time. With a lot on your hand and mind, you can miss one or two, but one thing you can’t afford is losing a prospect. Your potential customer or your paying customer may reach out to you, and let me tell you one way to lose that customer- not responding on time. I understand, we are all humans, and…

Why leave all your money on the table with something as simple as a thank you page? You might think of a thank you page as the last step, but they can be a great way of nurturing leads and improving conversions. You can increase your leads’ quality by adding a thank you page on your website. These pages are helpful in qualifying for such a quality list. The page is considered very important in…

Starting with welcome emails is just like online dating. Your prospects are just like the matches you find online. They have swiped right by seeing your online presence and have no idea what’s in store. You are supposed to make an impression to make them continue with their choice. You have to be as convincing as you can be at this point, take your chance to be on the good list, and spend no time…

Building an effective email marketing strategy is every marketer’s first task. Once a marketer starts implementing his approach, he wishes for prospects to come up to him and say, “I need your service/product.” Wouldn’t this be the ideal outcome? For some of you, this might sound impractical, but this is what happens every day.  If your email strategy is built the right way, you will have prospects lining up for more. Deal with them the…

It’s human nature to just be understood. We are always looking for someone who knows what we need and what we don’t. We only stop and think about those who “get us”. Advertising today is also moving in the same direction where brands are trying to “get” their customers. Marketers have found a technique that works to find out what the audience wants. Better targeted and more effective messages are being created to resonate better…

Getting the attention of your audience is getting harder and harder by the day. Marketers are coming up with new strategies daily, guaranteeing success with each of them. However, one approach that might work for one person may not work for the other. In fact, a strategy that worked for a person a little while ago may not work for him today. Marketing trends change with many factors, and many things come together to make…

Email marketing is one of the most potent and influential internet marketing channels. It helps reach the audience in a more personalized way at an affordable cost. A strong email marketing strategy remains the key channel to interact with potential and current customers followed by social media. According to recent stats, email marketing delivers a strong return on investment that goes as high as 42 times your initial investment. To make your email marketing techniques…