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Rukham Khan

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Does your website generate more leads than you can deal with? If the answer is, “Yes,” then there’s not much reason to read the rest of this article. If you’re like most businesspeople though, there’s no such thing as too many leads. There are a few ways for businesses to find leads. You can network, you can buy leads, or you can run a marketing campaign. But ultimately, the most cost-effective method of lead generation…

Mailchimp is the champion at email list management. You can sort and filter contacts in a hundred different ways and you can create dedicated campaigns based on contact’s interaction with your website and emails. But did you know that you can create landing pages with Mailchimp too? These come in pretty handy when you’re growing your email lists and running promotions for specific goals. If you’re unclear about landing pages and what they do, you…

Are you looking to switch your email marketing provider? Maybe you’ve heard about Klaviyo and are looking for similar options before you make a buying decision. In either case, I want to show you Klaviyo alternatives which offer similar features but differ across price, features or functionality, so you can choose an email marketing system best suited to your business. But first, here’s the rundown on Klaviyo: Klaviyo is a subscription-based, email marketing automation software…

Congratulations! If you clicked on this article,  you’re pretty serious about dropshipping. You either have a store in place or you’re researching with intent. I congratulate you because you’ve embarked on an exciting experience with dropshipping, one that promises learning and money (if you do it right). A lot of people take up dropshipping to make money on the side. If you’re expecting to rake in the big bucks and win customers, it’s super critical…

Looking back at the 2010s, ‘marketing automation’ stands out as one of the defining movements in marketing. The rise in popularity of the term speaks volumes to how marketing has evolved through the decade.

Marketing Automation has risen in popularity because of 3 important reasons.

As a business, you often find that you need to use certain media assets again and again. For example, a lot of companies tend to have standard headers and footers. Designing them every time you create an email or a landing page takes up precious time. Now when you create a row, you can save it as a reusable block and you can use it across emails and landing pages as you wish. You can…

As you may have heard by now, Mailchimp has removed its official app from the Shopify app store. This happened because of non-agreement on Shopify’s updated Terms of Service. You can read Mailchimp’s statement here. No new installs are possible, and from May 12, current installs will also get deactivated. This has created some panic for users, who are wondering how this change might affect their ability to add and manage subscribers and email lists.…

Shopify is to eCommerce what Uber has become for ride-hailing.

Both are tech solutions that broke down the barrier for entry and put control in the hands of the people. Most importantly, people welcomed and adopted both solutions for a simple reason: They make it easy to earn money.

With 800,000+ active merchants, Shopify has a dedicated app store to serve the countless needs of almost a million customers.