Category

Email Marketing

Category

Are you looking for an average 4,300% ROI on your next marketing campaign? Are you tired of endless social media campaigns with limited click-throughs and conversions to actual sales? Let’s talk about why you should consider free email marketing services for your brand. this article goes into the best choices to get started with. What is Email Marketing? With the advent of social media, emails might seem like an outdated thing of the past. However,…

Whether your business is an eCommerce store selling pet toys, or an online gaming website with games like Deuces Wild, it’s vital to make your email content relevant for everybody. But if you have clients from all over the world, you’ve probably wondered at some point how to bridge the cultural gap between widely different audiences. Every marketer knows that engaging as many segments of the audience as possible is the key to success. But…

Being a digital marketer today, you have to take care of many things at the same time. With a lot on your hand and mind, you can miss one or two, but one thing you can’t afford is losing a prospect. Your potential customer or your paying customer may reach out to you, and let me tell you one way to lose that customer- not responding on time. I understand, we are all humans, and…

Email is hands down the best way to nurture leads and convert them into sales. Here’s the thing. A staggering 96% of people who visit your website aren’t ready to buy yet. So getting the initial visit is only the beginning. You must first develop a relationship with them so they warm up to your brand before promoting your products. That’s why lead nurturing is crucial. Another study by HubSpot revealed consumers need anywhere from…

With the pandemic disrupting our lives, it became evident that online shopping is the new normal. Businesses worldwide started investing in their online presence – from posting on social media to increasing their email marketing efforts. For small businesses, it became essential to stand out from their competitors through effective marketing and community building.  Email marketing is one of the most critical ways small businesses can stand out and get their audience to resonate with…

Without metrics to track, it’s nearly impossible to know if your email campaigns are performing successfully. Tracking the right KPIs (key performance indicators) allows you to see at-a-glance if you’re making progress towards your business goals for your email marketing campaigns.  Because there are so many different KPIs to track, narrowing down your focus to the right metrics can be the difference between success and failure in your email marketing campaigns. We’re going to present…

Why leave all your money on the table with something as simple as a thank you page? You might think of a thank you page as the last step, but they can be a great way of nurturing leads and improving conversions. You can increase your leads’ quality by adding a thank you page on your website. These pages are helpful in qualifying for such a quality list. The page is considered very important in…

Starting with welcome emails is just like online dating. Your prospects are just like the matches you find online. They have swiped right by seeing your online presence and have no idea what’s in store. You are supposed to make an impression to make them continue with their choice. You have to be as convincing as you can be at this point, take your chance to be on the good list, and spend no time…

Building an effective email marketing strategy is every marketer’s first task. Once a marketer starts implementing his approach, he wishes for prospects to come up to him and say, “I need your service/product.” Wouldn’t this be the ideal outcome? For some of you, this might sound impractical, but this is what happens every day.  If your email strategy is built the right way, you will have prospects lining up for more. Deal with them the…

It’s human nature to just be understood. We are always looking for someone who knows what we need and what we don’t. We only stop and think about those who “get us”. Advertising today is also moving in the same direction where brands are trying to “get” their customers. Marketers have found a technique that works to find out what the audience wants. Better targeted and more effective messages are being created to resonate better…