Category

Digital Marketing

Category

It’s no big secret that SEO is difficult to master. The big search engines like Google are constantly tweaking algorithms to make it harder to beat the system. As a result, tactics that worked well today might very well flop tomorrow. It’s a game that we all have to play and the stakes are high. Even dropping to the second spot in the search results cuts your potential clicks from 32.5% to 17.6%. Third place…

As a business, you often find that you need to use certain media assets again and again. For example, a lot of companies tend to have standard headers and footers. Designing them every time you create an email or a landing page takes up precious time. Now when you create a row, you can save it as a reusable block and you can use it across emails and landing pages as you wish. You can…