What do we do, when we enter any offline public place, be it theater, French bakery or a museum? We look around and evaluate what we see. We take in with a single glance the décor, colors, layout, cleanliness, the appearance of other visitors and myriads of other factors. Our brains are equipped with a super-powerful calculator, which in a couple of seconds analyzes our surroundings, does the insanely complicated math and presents us with…

As you may have heard by now, Mailchimp has removed its official app from the Shopify app store. This happened because of non-agreement on Shopify’s updated Terms of Service. You can read Mailchimp’s statement here. No new installs are possible, and from May 12, current installs will also get deactivated. This has created some panic for users, who are wondering how this change might affect their ability to add and manage subscribers and email lists.…

Shopify is to eCommerce what Uber has become for ride-hailing.

Both are tech solutions that broke down the barrier for entry and put control in the hands of the people. Most importantly, people welcomed and adopted both solutions for a simple reason: They make it easy to earn money.

With 800,000+ active merchants, Shopify has a dedicated app store to serve the countless needs of almost a million customers.

With approximately 2.3 billion active users, you can be absolutely sure that your audience hangs out on Facebook. If you want to grow your email list, Facebook is a great place to start. But how exactly do you leverage the power of Facebook to grow your list? You could simply post on Facebook, invite your friends to join your list, and hope that people sign up. But that’s probably not the best strategy. Your response…

Guest post by Elise Dopson Are you struggling to see results with your email marketing campaigns? It can feel disheartening—especially if you’ve exhausted every trick in the copywriting book. But that doesn’t mean you have to suffer from poor engagement forever. In fact, there’s one not-so-small element that could make or break the success of each email you’re sending to your list: Design. How do you create flawless emails? Do I need a professional designer…

Dropshipping has become a really popular money making method. It’s proven to be a great stepping stone for anyone looking to get into the world of ecommerce.

While most people love planning a dropshipping store, many never follow through because they feel confused or they feel they don’t have enough information to start their own dropshipping business.

Therefore, we’ve compiled the most asked questions related to dropshipping and we’ve answered all of them to help anyone who’s looking to start their own store.

Guest post by Sujan Patel When it comes to email marketing, there’s no one-size-fits-all approach. There are just too many variables between industries, target audiences, and products and services. So, in order to get the absolute best results, you’ve got to be continuously experimenting. Only through meticulous testing and trying new tactics will you determine what best works for your unique situation. The new year is the perfect time to consider switching up your email…

MailChimp and Constant Contact are two of the most popular email marketing service providers out there. It can be difficult to decide which one to choose if you’re not familiar with them. That’s why we are comparing both tools in this post and explaining in full detail what they have to offer. Features and functionality Both MailChimp and Constant Contact are rich in features and functionality that can help you become an expert at email…

E-commerce marketing isn’t an exact science, and that means there’s a lot of trial and error on the way to building a successful online business. There are a number of common mistakes that newcomers to online marketing make when it comes to promoting their online stores. Without being aware of these e-commerce marketing mistakes, it’s easy to repeat them time and time again—a waste of resources and a surefire way to lose the valuable business…