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Setting up an online marketing campaign to attract and convert new leads isn’t exactly easy, especially when it’s your first time. With the massive amount of digital marketing information that abounds on the internet, it seems like something one should be able to sort out, right? The digital marketing gurus out there sure make it seem simple and approachable by breaking things down into bite-sized tips and short, digestible lessons, which really works great when…

What does it take to go viral? Is there some formula you can follow to ensure that your blog posts or YouTube videos achieve viral status? I hate to break it to you, but no. There’s no secret formula to viral marketing. However, there are a number of marketing strategies you can use to optimize the shareability of your content. Think of it this way: content optimization strategies are fertilizer and your content is a…

Try these four simple strategies to build your email list and really build a community around your blog! Of all the ways to promote a blog and grow your online business, the most effective you will ever find is through your email list. We guard our email addresses so jealously that each of these contacts can be pure gold to your marketing efforts. Think about the number of blogs you visit every day and the…

New blogs can be excruciatingly slow to build traffic. Use these two steps to find influencers to boost blog traffic quickly. Start a new blog and it doesn’t matter how great your content is, sometimes it feels like you’re just talking to yourself. It’s the top reason that most bloggers quit within six months. They spend all their time on content and it’s all wasted because no one reads what they have to say. I’ve…