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The #1 rule for running a successful online business is that you should be constantly be building your email list. It is the one asset that can truly help you grow your business. As an analogy, your email list is comparable to your business prospects. The more people you have on your list, the better your chances of winning new businesses. Second, the higher the quality of your email list, the better qualified leads you will…

Updated to reflect latest insights Facebook is one of the best channels in 2019 to grow your email list. With it you get good engagement rate, it’s cost effective and you can easily drive people to your offers. Not to mention it tends to outperform other social networks – like Twitter and LinkedIn. Unfortunately, most people don’t know how to use it effectively and as a result are not getting the results that they want.…

Time and time again pundits have forecasted the death of email marketing.This time, they said, Facebook Pages or Twitter profiles will kill email marketing. Page Likes are better than email addresses, they said. But today, Facebook announced Lead Adsthat let businesses and marketers run ads on Facebook to collect email addresses from users. This makes the whole process of collecting leads faster and simpler because people don’t even have to type their email address to…