After a slight decline in numbers, email marketing is now on its way to becoming the best marketing source for small and medium-sized businesses. It is one of the most effective tools for any business to reach its potential customers.
With an overwhelming number of email marketing software options available on the market, making a decision can be difficult. Our team has tested several software options to help you find the best.
Price - $19.99
Key Features - Forms, Pop-ups, Email Marketing, Marketing Automation, Marketing Analytics
Additional Features - Landing Pages, Shopify Pages, White Label Solutions
Mailmunch’s digital marketing toolkit helps you collect leads and provide your users with a more engaging experience with your brand. The email marketing software offers a variety of options for growing your email list, including forms, pop-ups, sign-ups, and newsletters.
Pros
Cons
Price - $13/mo
Key Features - Positioning, Automation, User-friendly Email Building
Additional Features - Landing pages, social media ads, website designing
If you are looking for an effective marketing solution, then MailChimp is for you. The service keeps improving its marketing features but is known for its overall marketing integration solutions.
Pros
Cons
Price - $3/mo
Key Features - A/B Testing, Unlimited Emails
Additional Features - All-in-one business platform
Zoho offers a comprehensive business solution, including team email, CRM and bookkeeping, spreadsheets, and HR management. Offers users an easy-to-use interface and a quick drag-and-drop feature for creating emails.
Pros
Cons
Price - $39/mo
Key Features - Email and SMS marketing
Additional Features - Pre-built series for e-commerce businesses
Drip email marketing software is a niche business solution for independent e-commerce businesses. It is the best email marketing software offering the perfect features any e-commerce business owner requires to help market their store.
Pros
Cons
Price - $9/mo
Key Features - Email, land page, and website builder
Additional Features - Paid newsletters, additional paid services
Mailerlite, the business email marketing software, offers features that can appeal to most business owners, but it stands out more for bloggers and digital creators. Its free version and small subscription price are more suited to small businesses and independent users.
Pros
Cons
Price - $7/mo
Key Features - Email marketing, landing pages, positioning
Additional Features - AI-based e-commerce recommendations, CRM
Moosend is a bulk email marketing software best suited for bigger enterprises. You do have to pay additional fees for unlimited emails, but for the additional price, you also get access to the user-friendly interface and the marketing tools and integrations offered by the service.
Pros
Cons
Price - Starting at $12 per month
Key Features - Marketing automation, customer support integration.
Additional Features - CRM and e-commerce integration
If you are a small business or just starting out this software is the best fit for you, featuring an elegant UI design and integrated tools that allow you to plug in your existing email list. Constant Contact is great software for contact management, especially for new users who are not very familiar with email marketing software.
Pros
Cons
Price - $20/mo
Key Features - Third-party integrations, email marketing, Reporting and Analytics
Additional Features - Webforms, templates, Campaigns
A sales team with previous experience with email marketing software can easily navigate the Klaviyo. The service offers a robust marketing solution for companies that need third-party integrations and carefully curated reports to track their marketing efforts.
Pros
Cons
Price - $19/mo
Key Features - Analytics, Email marketing, Signup forms, Segmentation
Additional Features - Automation, Campaign monitoring templates
Although the email marketing software lacks the bells and whistles of more well-developed software, it is the perfect tool for small businesses. The software is easy to set up and can get you up and running with all the necessary features required by a small business.
Pros
Cons
Price - $34/mo
Key Features - Organized leads, Automation, Client management, Email marketing
Additional Features - Integrated email building, Dedicated business line
One of the best email marketing software for small businesses, Infusionsoft offers users an all-in-one marketing solution right down to a dedicated business line. Users can use the service to streamline their customer service and manage their marketing efforts all in one place.
Pros
Cons
Now that you have reviewed all the great email marketing software on the list. You can select one best suited to your business needs. While selecting software, make sure that the features are something you need in your business to help avoid any hassles in the future.
To make things easier, here are some factors you should consider while choosing an effective software.
This is why looking at the pricing is important as the features widely depend on the features offered.
Since you don’t want to start email marketing from scratch, an already create set of templates can he helpful in creating content based on your business needs.
Looking at reviews especially on reputable websites can help you determine the credibility of the software and look at how the features are rated by different users. Making your decision maing process much easier.
We hope that you find software that best suits your needs. If you need more information on Mailmunch, you can visit our resources to learn more about our services or our website for our products and pricing.
M. Usama is an SEO Growth Specialist and Content Marketer at Mailmunch. He is passionate about crafting engaging and informative content on email marketing and lead generation.
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M. Usama
April 19, 2024
M. Usama
April 19, 2024
M. Usama
April 18, 2024
