Author

Martin Zhel

Browsing

MailChimp and Constant Contact are two of the most popular email marketing service providers out there. It can be difficult to decide which one to choose if you’re not familiar with them. That’s why we are comparing both tools in this post and explaining in full detail what they have to offer. Features and functionality Both MailChimp and Constant Contact are rich in features and functionality that can help you become an expert at email…

The #1 rule for running a successful online business is that you should be constantly be building your email list. It is the one asset that can truly help you grow your business. As an analogy, your email list is comparable to your business prospects. The more people you have on your list, the better your chances of winning new businesses. Second, the higher the quality of your email list, the better qualified leads you will…

Everyone who has an online business needs to create a sales funnel in order to convert his website visitors into paying customers. If you fail to do that, you will hardly make any money. Your primary goal with your sales funnel is to move people from one stage to another until they are ready to purchase. In this blog post, we’ll explain how to create a sales funnel for your online business. What is a…

Updated to reflect insights from 2019 There is simply no point creating content for your business if that content isn’t going to reach your target audience. Even content that has great reach but doesn’t convert can be useless. That’s why we believe this year companies will focus greatly on promoting their content to be able to get the ROI they deserve. We have surveyed 297 marketers to find out their top content distribution strategies for…

Updated to reflect latest insights Facebook is one of the best channels in 2019 to grow your email list. With it you get good engagement rate, it’s cost effective and you can easily drive people to your offers. Not to mention it tends to outperform other social networks – like Twitter and LinkedIn. Unfortunately, most people don’t know how to use it effectively and as a result are not getting the results that they want.…

Do you struggle with growing the revenue of your eCommerce business? If the answer is “yes,” then maybe you’re simply not focusing on the right strategies that work. That’s why in this blog post I have put together a list of the best eCommerce marketing tips that will help you grow your sales. 1) Grow your Email List Only 3% of visitors buy within their first visit on an eCommerce site, according to the Future…

Shopping cart abandonment is one of the biggest challenges that eCommerce companies face today. According to Baymard Institute, the average shopping cart abandonment rate is 69.23%. This is lost revenue that online stores could have made but, for some reason, customers simply decided to leave the site without ordering. If you’re facing this challenge yourself, there is some good news for you. There are some ways to reduce shopping cart abandonment and have more complete…

A squeeze page is a landing page created with the main purpose of converting visitors into email subscribers. The way this works is by offering something of value to people in exchange for their email address. This is often a bribe or a lead magnet that promises to teach them how to get rid of a problem or achieve a certain goal. If you want to build your email list, you need to be using…

Ebooks are still one of the highest converting and easiest lead magnets to create. They are a good way to create massive value for your audience, establish yourself as an expert and build demand for your products or services. In this blog post, we’re going to cover how to create an ebook as an opt-in offer, including: choosing a topic creating your outline and writing it proofreading and editing creating your design Pick a topic…

What happens after someone subscribes to your email list? He probably lands on your thank you page. Believe it or not, the thank you page is extremely important for the success of your future marketing efforts. This is the time to tell your subscriber how he can access the desired resource (ebook, whitepaper, etc.) to show him that you delivered on what you promised. With your thank you page, you can setup all future expectations…