5 Top Campaign Monitor Alternatives for 2024

Campaign Monitor is an easy-to-use email service provider with a range of helpful tools.

‍

However, if your business depends on strong automation and reliable email delivery, Campaign Monitor might not be the best fit. The platform lacks enough ready-to-use automation templates, has limited integration options, and its deliverability rates are unclear. These issues might make you start looking for other options.

‍

But before we discuss Campaign Monitor alternatives, let’s take a quick look at Campaign Monitor's offerings.

What Does Campaign Monitor Offer?

Campaign Monitor is a user-friendly email service with a clean interface, detailed visual analytics, and solid automation features. It allows you to combine SMS and email marketing and customize your email campaigns to match your brand.

‍

There are over 120 professional templates to choose from. However, editing options are limited, so all emails might look similar.

‍

Despite its strong points, the platform lacks automation workflow templates and multi-channel functionality. Plus, the email deliverability rates are unknown, which might make it hard to trust that your emails will reach the inbox.

‍

Fortunately, many Campaign Monitor alternatives have higher email deliverability rates and better automation features.

Campaign Monitor Overview

Campaign Monitor helps small and mid-sized businesses create personalized email campaigns with solid analytics at every pricing tier.

‍

The email builder uses drag-and-drop tools and has one-click access to stock photos. Some of the latest features include link reviews, loyalty program capabilities, and pre-built customer journeys for better email marketing.

‍

Here’s a quick look at Campaign Monitor’s pros and cons:

Pros

• Easy for beginners to use
• High-quality, responsive designs
• Powerful and user-friendly automation tools
• Advanced segmentation options
• Flexible pricing based on the number of contacts
• Good support, mostly via email
• Detailed email analytics with clear reports

Cons 

• Limited options for creating landing pages
• Limited customization options
• Missing tagging functionality for some users
• Not enough ready-to-use templates
• Live chat only available on the most expensive plan
• Can be pricier than some competitors
• Lacks advanced reporting features for power users
• Deliverability rates are unknown

Pricing of Campaign Monitor

Unfortunately, Campaign Monitor has no free plan; it is just a limited free trial for up to five contacts. They offer three paid plans:

‍

• Basic: $9 per month, billed annually for 500 contacts
• Unlimited: $29 per month, billed annually for 500 contacts
• Premier: $149 per month, billed annually for 500 contacts

Top 5 Campaign Monitor Alternatives

Looking to automate your email marketing? We've handpicked the top alternatives to Campaign Monitor. Below, we provide an overview of their features, pros, cons, ease of use, and pricing to help you choose the right software.

‍

Email Marketing Software

Top Features

Pricing

Mailmunch

Opt-in forms, pop-ups, landing pages, analytics

Free Plan, Premium: $13.99/month

Mailchimp

Templates, real-time analytics, e-commerce features

Free Plan, Essentials: $13/month, Premium: $350/month

Moosend

Customizable templates, automation, real-time analytics

Pro Plan: Starts at $9/month, Enterprise: Customizable

ConvertKit

Custom forms, automation, integrations

Free Plan, Creator: $25/month, Creator Pro: $50/month

ActiveCampaign

Automation, CRM integration, dynamic email content

Lite: $29/month, Plus: $49/month, Professional: $149/month

‍

1. Mailmunch

Mailmunch helps businesses grow their email lists and connect with their audience using powerful lead generation and email marketing tools.

‍

With Mailmunch, you can easily create attractive, high-converting opt-in forms, pop-ups, and landing pages to capture visitor information. It features an easy-to-use editor and many customized templates to match your brand’s look.

Features

• Create eye-catching opt-in forms, pop-ups, and landing pages effortlessly
• Drag-and-drop editor with customizable templates
• Integrates smoothly with top email marketing services
• Advanced targeting and segmentation
• A/B testing for better conversion rates
• Exit intent to capture leaving visitors
• Mobile-friendly designs for a great user experience
• Analytics and reporting for performance tracking
• Social media integration for wider reach
• GDPR compliant for data privacy and protection

Pros

• Offers a variety of features: lead generation, landing pages, and email marketing
• Affordable pricing compared to competitors
• Easily embeds lead capture forms into your website

Cons 

• It still has significant limitations.
• It doesn’t support multiple pop-ups simultaneously.
• Customer support is limited to email communication.

Pricing 

Free Plan

• Cost: Free
• Features: Basic features, limited functionality

Premium Plan

• Cost: $13.99 per month
• Features: Unlimited forms and landing pages, support for up to 1,000 contacts, unlimited campaigns, email automation, abandoned cart emails (for Shopify), premium templates, advanced analytics and reporting, drip emails, custom domains, and more

2. Mailchimp 

Mailchimp is a major player in email marketing and automation. It packs a punch with features for emails and content marketing, building websites, and managing your audience. 

‍

Founded in 2001 by Ben Chestnut and Mark Armstrong and later joined by Dan Kurzius, Mailchimp was acquired by Intuit in 2021. While it's no longer the budget-friendly option it used to be for small businesses, it offers robust capabilities. Despite a learning curve, it's a solid alternative to Campaign Monitor and works well for small and medium-sized businesses.

Features

• Templates
• Real-time analytics
• E-commerce features
• Segmentation
• Email marketing
• AI/Machine Learning
• A/B testing
• Marketing automation

Pros

• Integrates smoothly with popular third-party services
• Easy-to-understand reports

Cons

• UI can be clunky
• Editing options are limited

Pricing 

Free Plan

• 1,000 emails/month
• 500 contacts
• Basic support and features

Essentials Plan ($13/month)

• 5,000 emails/month
• 24/7 email and chat support
• A/B testing, automation

Standard Plan ($20/month)

• Includes Essentials features
• Custom templates, retargeting
• Advanced segmentation, optimization

Premium Plan ($350/month)

• Includes Standard features
• Phone support
• 150,000 emails/month
• Advanced reporting, testing

‍

3. Moosend

Moosend offers simple email and automation tools for businesses to focus on marketing strategies and convert prospects into customers. It includes customizable email templates and personalized fields for precise targeting. 

‍

Moosend is ideal for e-commerce and supports transactional emails, making it a great choice for online stores. It provides customer support via email and live chat, with priority support available for enterprise users.

Features 

• Free customizable email newsletter templates
• Advanced marketing automation
• Email list segmentation
• Landing page builder
• Subscription forms
• Multiple integrations (API or Zapier)
• Real-time reporting and analytics

Pros

• User-friendly interface
• Real-time analytics 
• Drag-and-drop editor for creating newsletters

Cons

• Limited A/B testing
• Limited integrations compared to competitors

Pricing 

Pro Plan: Starts at $9/month (billed annually)

• Unlimited emails
• Landing page
• Automation workflow
• SMTP server
• Sign up forms

Enterprise Plan: Customizable with advanced features

• Account Manager
• Dedicated IP
• SSO and SAML
• Priority Support

‍

4. ConvertKit 

ConvertKit is an all-in-one email marketing platform that seamlessly integrates with popular tools like Shopify and Teachable.  

‍

With a user-friendly interface and robust list management features, it's no wonder over 500,000 creators trust ConvertKit for their email marketing needs.  Also, switching to ConvertKit is completely free! 

Features 

• Custom form builder
• Automated email sequences
• Drag-and-drop email editor
• Integration with Google Analytics, WordPress, Shopify
• Inline styling options for multimedia, buttons, images, and videos
• Subscriber group creation
• A/B testing for subject lines
• Smart filters for targeted product pitches
• Tagging feature for subscriber segmentation
• Third-party integrations with Bonjoro and Shopify

Pros

• Separate signup forms for each content asset/incentive
• User action tracking for tagging based on behavior

Cons

• Basic A/B testing
• Limited email campaign customization
• Reporting requires improvement
• Costs increase with larger email lists

Pricing 

Free Plan 

• 1,000 subscribers
• Custom web domain
• Tagging and broadcasting
• Unlimited traffic, forms, and pages

Creator Plan ($25/month billed annually)

• Includes Free Plan features
• Marketing funnel and email automation
• Premium support

Creator Pro Plan ($50/month billed annually)

• Includes Creator Plan features
• Priority support, newsletter referrals
• Subscriber scoring, broadcast links
• Facebook audiences, deliverability reporting
• Free Migration

‍

5. ActiveCampaign 

ActiveCampaign has strong automation features, which make it a good alternative to Campaign Monitor. It allows you to do marketing across different channels like SMS, email, and other platforms.

‍

A tool powered by artificial intelligence, ActiveCampaign, allows you to create customized campaigns. It provides features such as site and event tracking, A/B testing, sales routing, and predictive sending.

Features 

• Website tracking
• Smart CRM
• Marketing automation
• Dynamic Email Content
• Free Migration
• A/B testing 

Pros

• User-friendly
• Wide range of integrations
• Better A/B testing compared to competitors
• Affordable pricing

Cons

• CRM platform needs improvement
• Limited customization features
• Challenging reporting navigation
• Sign-up forms need to be more subscriber-friendly

Pricing 

Lite Plan ($29/month) 

• Email marketing
• Marketing automation
• Segmentation
• Drag-and-drop email builder
• 24/7 email chat support
• Subscription forms
• Advanced performance reporting

Plus Plan ($49/month)

• Includes Lite Plan features
• Conditional content
• Contact scoring
• Site messages
• SMS marketing
• Pop-up and modal forms
• Facebook custom audience leads
• Advanced performance reporting

Professional Plan ($149/month annually)

• Includes Plus features
• Predictive sending
• Split automation
• Salesforce integration
• Website personalization
• Marketing attribution

Enterprise Plan (custom pricing)

• Includes Professional features 
• Social data enrichment
• Custom reporting
• Design services
• Unlimited email testing
• Attribution reporting
• Site messages
• Pop-ups
• Facebook leads

Conclusion 

If you're thinking about trying something other than Campaign Monitor, these platforms are worth checking out. They offer free plans and trials, so you can find the best one for you.

‍

As your business grows, expenses can increase, too. When picking a tool, consider where you want your email strategy to be in the next 6 to 12 months.

‍

Mailmunch offers awesome email marketing tools, such as unlimited forms, landing pages, and automation. Its Premium plan starts at just $13.99 per month, making it super affordable.

‍