We’ve been in the trenches working on this one and we’re proud to announce that all Shopify store owners can now build cart abandonment email sequences with Mailmunch!
Annually, brands lose around $18 billion due to abandoned carts. Thankfully, abandoned cart emails are super effective at controlling this loss. They have an average open rate of 48% and over a third of clicks lead to purchases back on site.
Now you can entice your shoppers to come back and complete their purchases. The best part is Mailmunch creates a ready-made draft for you that you just have to make minor adjustments to, and start maximizing your sales!
Once your campaign is ready, your cart abandoning customers will automatically receive emails notifying them to complete check out.
To set up a cart abandonment campaign, go to the app menu in your store and select 'Mailmunch - Email Popup' app to get redirected to Mailmunch's dashboard.
Once inside click on Create New Campaign to access the popup hover menu. Here you’ll find an option for ‘Abandoned Cart Flow’.
Once you click on the option, Mailmunch will generate 3 email drafts for you. All you have to do is tweak the emails to your liking, set the days between the emails and your abandoned cart email series will be ready.
Start bringing back your customers and enjoy greater engagement and sales.
For more help in setting up your campaign, you can read our Knowledge Base article, “Creating an Abandoned-Cart Email Campaign”.
Rukham is the Content Lead at Mailmunch. He believes trust should be the basis for all marketing communications.
January 6, 2022